Febuary 14th, 2025 The 9th Asian Winter Games in Harbin, China's renowned winter wonderland, provided the perfect event for Geely Auto to demonstrate its commitment to technology and overseas user relations. From Febuary 8th to 11th, Geely Auto hosted nine customers from Kazakhstan on an exclusive four-day tour in Harbin, China. The trip showcased Geely's advanced product technologies, while also providing a platform for cultural exchange and strengthening connections with the company's growing international customer base.
Geely Auto provided Kazakhstani customers with a comprehensive brand experience during their visit at the Geely Showroom in Harbin. The delegation experienced the full vehicle lineup engaging in detailed conversations with automotive specialists about each model's innovative features. Test drives offered firsthand experience with Geely's advanced smart connectivity, safety systems, and impressive performance capabilities. ”The exceptional driving experience of my Monjaro had already won me over, and this visit has deepened my appreciation for Geely's technological prowess and future direction,” said Gulzat, a Monjaro owner from Kazakhstan.
The spirit of the Asian Winter Games was on full display when Kazakhstani guests joined global fans to support their nation's hockey team against South Korea on February 10th. This perfectly showcases the international sportsmanship, reflecting the Asian Winter Games' motto: Dream of Winter, Love among Asia.
“I feel extremely honored and grateful to participate in Geely's Asian Winter Games user event. In Harbin, we experienced the unique charm of ice and snow, felt the rich Chinese cultural atmosphere, and every detail made us feel warm. This has been an unforgettable journey full of surprises and touching moments!" expressed Natalia, a Kazakhstani Geely Monjaro owner.
Geely Auto has significantly expanded its presence in Kazakhstan in recent years. In 2024, Geely expanded its lineup to five models with the introduction of the Okavango and Atlas 4WD, diversifying its product portfolio. The company strengthened its retail presence by opening a flagship store in the capital Astana, bringing its total to 19 sales outlets across the country. Through high-quality products and services, Geely achieved remarkable growth with sales surging 134% YoY in 2024. By January 2025, the company reached a milestone by ranking fifth in local brand sales for the first time. Moving forward, Geely remains committed to developing the Central Asian market through premium, high-value products and enhanced customer experiences.
Geely Auto always journeys alongside its users, and this Kazakhstan user tour of China fully demonstrates the brand's innovative exploration in connecting global user experiences. Through a range of activities, Geely Auto is building a shared, co-growing global user community, deepening emotional bonds with a user-centric approach, and working together with users to create a better future.