Cookie Policy

On our website we use technologies including e.g. cookies, pixels and scripts (hereinafter “Cookies”). With this policy we would like to inform you about what cookies are and which cookies we use on our website.

Due to changes in the law or our internal processes may require to adapt this Cookie Policy, we encourage you to review this Cookie Policy periodically. The Cookie Policy can be retrieved, stored and printed at any time.

What are Cookies?

Cookies are small files that are stored in your browser and on the user’s computer or other mobile or handheld device when visiting a website. Some functions of our website cannot be provided without the usage of technically necessary Cookies. Other Cookies allow us to run different types of analyses. They are used to “remember” when your computer or device accesses this website. Cookies will help the website, or another website, to recognize your device the next time you visit. Most cookies may not collect information that identifies you as a person (personal data), and will instead collect more general information such as how users arrive at and use our website. Cookies may, however, be used to create a profile of the users’ activities on the internet.

Nature of Cookies

Cookies can be either first party cookies or third-party cookies. While first party Cookies are stored by us, third-party cookies are set by other providers than the operator of the website. In contrast to first party Cookies, the obtained information is also accessible for the provider of the respective third-party Cookie. Third-party Cookies allow us, e.g. to determine the number of visits on our website, the average duration of website visits or identify the different websites visited.

Furthermore, Cookies can be stored permanent (“persistent”) or temporary (until you close your browser). So-called persistent Cookies are storing data for a particular period of time until the termination date of the cookie on your device (or until you delete it, e.g. via your browser settings). With that e.g. your Cookie preferences can be stored, so you do not need again to manage the use of Cookie on our website, i.e. the Cookie Banner is not displayed to you for a certain period of time (see below for more details). A so-called transient or session Cookie on the other hand stores the session-ID temporarily while you are active on our website. Session cookies lose validity as soon as your session expires and will be deleted by closing your browser.

Legal Basis and storage period of Cookies

The use of so-called technically strictly necessary Cookies on our Website is based on Article 6 (1) lit. c) GDPR, as this is required for compliance with our legal obligation to document your Cookie consent and preferences. Where the use of such Cookies is necessary to pursue our legitimate interests for purposes of providing our basic technical website functions to you, e.g. to display our Cookie Banner and save your Cookie preferences, such processing is based on Article 6 (1) lit. f) GDPR.

Your personal data are deleted as soon as they are no longer necessary for the aforementioned purpose.

For the use of Cookies that are not strictly necessary, e.g. Performance and Analytics Cookies, which help us to improve your experience by providing insights into how our website is used, we ask for your consent. If you have given your consent through the notice on our website (“Cookie-Banner” or “Cookie Consent Options”), the the processing of your personal data is based on Article 6 (1) lit. a) GDPR. As soon as the information transferred through the Cookies is no longer necessary to fulfil the purpose of the respective Cookie or you deactivate the use of such Cookies (via Cookie Consent Tool as described below), they will be deleted.

A longer storage regarding your data collected via Cookies may take place, if we are required to do so by law.

Manage and Delete Cookies

1. Consent Tool

If you have agreed to the use of cookies on global.geely.com (through our Cookie Banner or Cookie Consent Options), you can change your Cookie preferences at any time by clicking on the link “Cookie Consent Options” in the footer of our website.

2. Browser Settings

The management of the Cookies settings is also possible by managing your browser settings. Most browsers accept all Cookies automatically by default. However, you can either configure your respective browser to only accept specific types of Cookies, or none at all. Through your browser settings you may delete already stored Cookies or look up their storage period. Furthermore, it is possible to configure your browser to notify you before Cookies are stored. Since each respective browser may differ from another in their respective functionality, we ask you to use the respective help menu of your browser. If you would like to have a detailed overview about all third parties accessing your internet browser, we recommend the installation of plugins specifically designed for such a purpose.

Which types of Cookies do we on our Website?

On our website we use the following types of Cookies:

Category Description Legal basis
Indispensable or “strictly necessary” Cookies These Cookies are indispensable for certain technical functions of our website and, thus, are strictly necessary to provide our website to you. Furthermore, these cookies contribute to the safe and correct use of the website (e.g. to remember your cookie preferences).
  • legal obligation and/or
  • legitimate interest
Performance and analytics Cookies These cookies are used to improve the user-friendliness of our website and therefore your experience of our website. They collect information about the usage of our website, number of visits, average time to stay, loaded sites. Performance cookies help us to e.g. identify the elements of the internet offer which are used most and to advance the website according to your needs.
  • your consent
Name of application/ provider Purpose of cookie Type of cookie First- or third party cookie Name of application Name of cookie Storage duration Data transfer outside the EEA
global.geely.com Used to remember if user has agreed to the Cookies Policy of the website. Strictly necessary First party cookie global.geely.com cookie-accepted 7 days China
Google Analytics Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Performance / Analytics Third party cookie Google Analytics _ga 1 years US
Google Analytics Used to throttle request rate. Performance / Analytics Third party cookie Google Analytics _gat 1 day US
Google Analytics Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Performance / Analytics Third party cookie Google Analytics _gid 1 day US
Google Analytics Used gather information about the visitor’s device and behavior. Tracks the visitor across devices and marketing channels. Performance / Analytics Third party cookie Google Analytics collect Session US

Cookie Consent Options

You can manage cookie categories and accept additional categories under Cookie Consent Options.